# Byteex > Byteex is a conversion rate optimization (CRO) agency helping Shopify DTC brands convert more visitors into buyers through ongoing A/B testing, funnel audits, and high-converting landing pages. Every engagement is backed by a 90-day guarantee. Byteex works on monthly CRO retainers and standalone landing page builds. We serve Shopify and Shopify Plus DTC brands worldwide. Founded by Vlad Galaidenco. ## Services - [Ongoing CRO](https://byteex.co/services/cro): Continuous A/B testing, funnel audits, and conversion leak detection for Shopify DTC brands. Monthly retainer. - [Landing Page Design](https://byteex.co/services/landing-pages): High-converting landing pages for Shopify brands running paid ads. Research, copy, design, development in 14 days. ## About - [About Byteex](https://byteex.co/about): Team, mission, and how we work. - [The Conversion Growth System](https://byteex.co/process): Our 4-phase CRO process: Diagnose, Map, Test, Compound. - [Contact](https://byteex.co/contact): Book a free discovery call. ## Case Studies - [AftershockPC: +170% Conversion Rate](https://byteex.co/case-studies/aftershockpc): AftershockPC’s product and collection pages were losing buyers before they could act. We redesigned the above-the-fold experience and introduced a sticky CTA that drove a 170% lift in conversion rate. - [Sassy Saints: +42% Conversion Rate](https://byteex.co/case-studies/sassy-saints): Sassy Saints’ product page was losing buyers at the moment of decision. We redesigned the above-the-fold experience to lead with clarity, trust, and a persistent mobile CTA - driving a 42% lift in conversion rate. - [Omnidesk Australia: +53% Revenue per Session](https://byteex.co/case-studies/omnidesk): Omnidesk’s product page was sending high-intent buyers away before they could commit. We redesigned the above-the-fold experience to make the buying decision immediate and frictionless - driving a 53% lift in revenue per session. - [Cellavent: +58% Add-to-Cart Rate](https://byteex.co/case-studies/cellavent): Cellavent’s product page had strong traffic but weak conversions. We redesigned the above-the-fold experience to lead with trust, clarity, and a persistent mobile CTA - driving a 58% lift in add-to-cart rate. - [Molly Maid Shop: +72% Conversion Rate](https://byteex.co/case-studies/molly-maid): Molly Maid Shop’s homepage and product pages were failing to convert visitors who already trusted the brand. We rebuilt both experiences from the ground up - driving a 72% lift in conversion rate and a 58% increase in revenue per visit. ## Articles - [10 Ways to Maximize Revenue on Shopify Plus](https://byteex.co/blog/10-ways-maximize-shopify-plus-revenue): Shopify Plus gives you the tools, not the revenue. Here are 10 specific levers Plus merchants underuse, from custom checkout logic and automation to global expansion and the CRO layer that makes it all pay off. - [Why Your Shopify Store Has No Sales (And What to Do)](https://byteex.co/blog/why-shopify-store-no-sales): Why is my Shopify store not making sales? Diagnose your conversion leaks fast and book a free CRO audit with Byteex. - [Split Testing Shopify: A Step-by-Step Guide for DTC Brands](https://byteex.co/blog/split-testing-shopify-guide): A structured framework for Shopify DTC brands running A/B tests: how to write a real hypothesis, calculate sample size, choose between Rollouts and third-party tools, and build a continuous testing program that compounds. - [How to Calculate the ROI of CRO (Before You Hire an Agency)](https://byteex.co/blog/how-to-calculate-cro-roi): Most founders get pitched CRO without any way to check if it’s worth it for their store. Here’s the actual formula, realistic lift expectations, and the revenue threshold where hiring an agency starts making sense. - [Every Abandoned Cart Is Money You Already Earned](https://byteex.co/blog/abandoned-cart-recovery-playbook): 70% of shoppers add to cart and leave. Most of them still want the product. Here’s the multi-channel recovery playbook top eCommerce brands use in 2026. - [Headless Commerce: When to Go Headless (And When to Stay Put)](https://byteex.co/blog/headless-commerce-when-to-go-headless): Headless unlocks real flexibility and speed. It also adds complexity, cost, and engineering overhead. Here’s the honest framework for deciding whether your store is ready. - [Shopify to Shopify Plus: When to Upgrade (2026 Guide)](https://byteex.co/blog/shopify-plus-when-to-upgrade): Most Shopify brands should upgrade to Plus when revenue passes $1M and operational limits start costing more than the $2,300/month fee. Here's the honest cost breakdown, the operational signals, and a 90-day migration plan. - [Your Black Friday Revenue Is Decided in October](https://byteex.co/blog/black-friday-cyber-monday-checklist): BFCM isn’t won on Black Friday. It’s won in the 6–8 weeks before. The 3-phase checklist we use with every client to prep, execute, and capitalize on the biggest shopping window of the year. - [Shopify Collaborator Request Code: How to Find and Share Yours (Step-by-Step)](https://byteex.co/blog/shopify-collaborator-request-code): The Shopify Collaborator Request Code is the safest way to give agencies and developers access to your store without sharing your password. Here’s how to find yours and share it in under two minutes. ## Tools - [AOV Revenue Impact](https://byteex.co/tools/aov-revenue-impact): See exactly how much extra monthly revenue you can unlock by improving your AOV, without spending an extra cent on ads. - [Checkout Brew - Upsell & Promos](https://apps.shopify.com/checkout-brew): Boost AOV with seamless checkout upsells, cross-sells, and free shipping offers. Customize your checkout with branding, dynamic content, and custom fields - no code required. - [Free AI Conversion Audit](https://audit.byteex.co/): Get an AI-powered review of your store's conversion performance. Identify leaks, spot opportunities, and get actionable insights - in minutes, for free. ## Glossary - [CRO & Ecommerce Glossary](https://byteex.co/glossary): Plain-English definitions of CRO, Shopify, and DTC terms. - [Conversion Rate Optimization (CRO)](https://byteex.co/glossary#cro): The practice of systematically increasing the percentage of site visitors who complete a desired action - usually a purchase. - [Average Order Value (AOV)](https://byteex.co/glossary#aov): The average amount a customer spends per order. Total revenue ÷ total orders. - [Customer Lifetime Value (LTV)](https://byteex.co/glossary#ltv): The total revenue a single customer is expected to generate across their entire relationship with a brand. - [Customer Acquisition Cost (CAC)](https://byteex.co/glossary#cac): The total cost to acquire one paying customer, including ad spend, agency fees, and tooling. - [Add-to-Cart Rate](https://byteex.co/glossary#atc-rate): The percentage of sessions that result in a product being added to the cart. - [Bounce Rate](https://byteex.co/glossary#bounce-rate): The percentage of sessions where a user leaves without any interaction. - [Statistical Significance](https://byteex.co/glossary#statistical-significance): A measure of confidence that an A/B test result is not due to random chance. - [Sample Size](https://byteex.co/glossary#sample-size): The number of sessions or conversions required for a test to produce a reliable result. - [A/B Test (Split Test)](https://byteex.co/glossary#ab-test): A controlled experiment comparing two variants of a page to determine which performs better. - [Product Detail Page (PDP)](https://byteex.co/glossary#pdp): The page for a single product, containing images, description, variants, pricing, and the Add to Cart button. - [Product Listing Page (PLP)](https://byteex.co/glossary#plp): A page showing multiple products, usually a collection, category, or search result. - [Revenue per Visitor (RPV)](https://byteex.co/glossary#rpv): Total revenue divided by total unique visitors. The single cleanest measure of funnel health. - [Conversion Funnel](https://byteex.co/glossary#funnel): The sequence of steps a visitor takes from landing on the site to completing a purchase. - [Checkout Abandonment](https://byteex.co/glossary#checkout-abandonment): When a shopper reaches checkout but leaves before completing the order. - [Cart Abandonment](https://byteex.co/glossary#cart-abandonment): When a shopper adds to cart but never starts checkout. - [Hypothesis](https://byteex.co/glossary#hypothesis): A falsifiable prediction about how a specific change will affect a specific metric and why. - [Heatmap](https://byteex.co/glossary#heatmap): A visual representation of where users click, tap, or move on a page. - [Session Recording](https://byteex.co/glossary#session-recording): A video replay of a real user's visit to the site. - [Mobile Conversion Rate](https://byteex.co/glossary#mobile-conversion-rate): The percentage of mobile sessions that convert, usually significantly lower than desktop. - [Shopify Plus](https://byteex.co/glossary#shopify-plus): Shopify's enterprise tier, designed for brands doing roughly $1M+/yr in revenue. ## Optional - [Full sitemap](https://byteex.co/sitemap.xml) - [Privacy Policy](https://byteex.co/legal/privacy-policy) - [Terms of Service](https://byteex.co/legal/terms)